engagement

/ɪnˈɡeɪdʒmənt/
Middle English, from the Old French "engagement"engageengagedengagingengagement ring+4 til

Definisjon

Handlingen eller tilstanden av å være forlovet; et engasjement eller en avtale om å delta i noe, ofte i en formell sammenheng som arbeid, sosiale forpliktelser eller et formelt løfte om å gifte seg.

Synonymer6

innsatsdeltagelseinteressededikasjonforpliktelselidenskap

Antonymer6

likegyldighetapatidesinteressepassivitetuviljemangel på interesse

Eksempler på bruk1

1

Hun har vist stort engasjement i frivillighetsarbeidet.

Etymologi og opprinnelse

Engasjement kommer fra det franske ordet 'engagement', som betyr 'løfte, forpliktelse'. Det kom inn i norsk via engelsk på 1800-tallet.

Relasjonsmatrise

Utforsk forbindelser og sammenhenger

Se alle relasjoner

"ABC-Analyse (Strategic Method of Inventory Management)"

is not directly related to

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Utforsk relasjon

Facebook Pixel

"Engagement" and "Facebook Pixel" are interconnected as the latter enables businesses to track user interactions on their websites, ultimately enhancing their audience engagement through targeted advertising strategies.

Utforsk relasjon

Facebook-kampanje

A 'Facebook-kampanje' thrives on creative content that fosters 'engagement', transforming passive viewers into active participants in a brand's story.

Utforsk relasjon

keyword stuffing

Engagement often thrives on meaningful content, while keyword stuffing detracts from it, highlighting the delicate balance between attracting attention and maintaining quality in communication.

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Kjøpstrakt

The connection between 'Kjøpstrakt'—which refers to a purchase agreement—and 'engagement' lies in the idea that both concepts signify a commitment to a relationship, whether it's a financial investment in a transaction or a personal investment in a

Utforsk relasjon

a/b-test

is a metric influenced by

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Utforsk relasjon

Account based marketing (ABM)

In Account Based Marketing (ABM), engagement is the critical metric and mechanism through which targeted accounts are nurtured and converted. ABM focuses on identifying high-value accounts and tailoring marketing efforts specifically to their unique needs and pain points. Engagement in this context means creating personalized, multi-channel interactions—such as customized content, direct outreach, and coordinated sales-marketing touchpoints—that resonate deeply with decision-makers within those accounts. The WHY is that ABM's effectiveness hinges on meaningful engagement to build relationships and influence buying committees rather than casting a wide net. The HOW involves using data-driven insights to deliver relevant messages at the right time and channel, tracking engagement signals (e.g., content downloads, event attendance, email interactions) to prioritize accounts and tailor follow-up actions. Without strong engagement, ABM campaigns cannot progress accounts through the buying journey or justify the high investment in personalized marketing and sales alignment. Therefore, engagement acts as both a leading indicator and an operational lever within ABM strategies, enabling marketers to optimize resource allocation and accelerate deal velocity.

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innholdsmarkedsføring

Engagement and innholdsmarkedsføring (content marketing) are intertwined as both emphasize building meaningful interactions and relationships with an audience through compelling content that captivates and retains their attention.

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lokal søkemotoroptimalisering

Engagement in digital marketing is crucial for effective lokal søkemotoroptimalisering, as higher user interaction signals relevance and boosts local search rankings.

Utforsk relasjon

Untitled Page

The connection between 'engagement' and 'Untitled Page' lies in the potential for creativity; just as an 'Untitled Page' invites endless possibilities for expression, engagement fosters meaningful interactions that can give shape and purpose to those creative endeavors.

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