Google ads
Definisjon
Google ads er en nettannonseringsplattform utviklet av Google, der annonsører kan vise annonser til nettbrukere.
Synonymer3
Antonymer1
Eksempler på bruk1
Many businesses leverage Google Ads to connect with potential customers. The effectiveness of Google Ads can vary based on targeting strategies and budget allocation. She significantly increased her sales through a strategically planned Google Ads campaign.
Etymologi og opprinnelse
The term 'Google' is derived from the mathematical term 'googol,' which signifies a vast quantity, while 'ads' is an abbreviation for 'advertisements.'
Relasjonsmatrise
Utforsk forbindelser og sammenhenger
"ABC-Analyse (Strategic Method of Inventory Management)"
are unrelated concepts in different domains
Annonsebudskap
'Annonsebudskap,' which translates to 'advertising message' in Norwegian, directly relates to 'Google ads' as both focus on delivering targeted messages to attract and engage audiences in the digital marketplace.
Annonsegjenkjenning
'Google ads' utilizes 'annonsegjenkjenning' (ad recognition) technology to identify and serve relevant advertisements based on user preferences and online behavior.
ettermarkedet
'Google Ads' and 'ettermarkedet' connect through the concept of targeted advertising, as Google Ads allows businesses to precisely reach their desired audience, similar to how 'ettermarkedet' refers to a secondary market where specific buyer preferences emerge.
Facebook Pixel
Both Facebook Pixel and Google Ads are powerful digital marketing tools that enable businesses to track user behavior and optimize their advertising strategies across multiple platforms for improved targeting and effectiveness.
Annonseringsmål
"Annonseringsmål" (advertising goals) and "Google Ads" are intricately connected as Google Ads serves as a powerful platform to achieve specific marketing objectives like increasing brand awareness, driving website traffic, or boosting sales through targeted advertising strategies
Flyer
Both 'Google ads' and 'flyers' serve as tools for businesses to capture attention and promote their products or services, leveraging the digital and physical realms to reach potential customers.
forbruker
'Forbruker' (Norwegian for 'consumer') is directly related to 'Google Ads' as it is a platform that allows businesses to reach consumers through targeted advertising. This connection is significant because Google Ads plays a crucial role in shaping consumer behavior and preferences in the digital marketplace, making it a vital tool for marketers aiming to influence purchasing decisions.
Account based marketing (ABM)
Account Based Marketing (ABM) focuses on targeting specific high-value accounts with personalized marketing efforts rather than broad audience segments. Google Ads can be strategically leveraged within ABM by using its advanced targeting capabilities—such as Customer Match, custom intent audiences, and IP address targeting—to deliver tailored ads directly to decision-makers or stakeholders within those target accounts. This allows marketers to align digital ad spend with ABM priorities, ensuring that ad impressions and messaging reach the exact companies and even job titles identified in the ABM strategy. Additionally, Google Ads’ remarketing features enable continuous engagement with users from target accounts who have previously interacted with owned digital properties, reinforcing personalized messaging and nurturing account relationships. By integrating Google Ads targeting and measurement with ABM account lists and CRM data, marketers can optimize ad delivery, track account-level engagement, and attribute pipeline influenced by digital ads, thereby making Google Ads a precision tool to operationalize and scale ABM campaigns beyond traditional channels like email or direct outreach.
Facebook Business Manager
Both Facebook Business Manager and Google Ads serve as powerful platforms for digital marketing, enabling businesses to effectively target audiences and maximize their advertising reach across different online channels.
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