Influencer marketing
Definisjon
En markedsføringsstrategi som innebærer samarbeid med innflytelsesrike personer for å promotere produkter eller tjenester til deres følgere.
Synonymer3
Antonymer3
Eksempler på bruk1
Brands often collaborate with influencers on campaigns; influencer marketing has emerged as a significant strategy in digital advertising; many businesses depend on influencer marketing to engage younger demographics.
Etymologi og opprinnelse
The term 'influencer' originates from the Latin word 'influere,' meaning 'to flow into,' and 'marketing,' derived from the Old English 'merchantic,' which relates to trade.
Relasjonsmatrise
Utforsk forbindelser og sammenhenger
"ABC-Analyse (Strategic Method of Inventory Management)"
both are strategic tools used in business management
e-post
Influencer marketing often thrives on e-posts, as digital communications amplify brand messages through influential voices in the online community.
Facebook-kampanje
Influencer marketing thrives in Facebook-kampanje by leveraging the platform's vast audience to amplify brand messages through trusted voices, creating authentic engagement and reach.
Google Ads
Both 'Google Ads' and 'Influencer marketing' are powerful digital strategies that leverage online visibility and audience engagement to promote products and services, creating a dynamic synergy between search-driven advertising and authentic social influence.
Programmatisk annonsering
Influencer marketing and programmatisk annonsering both leverage data-driven strategies to reach targeted audiences, blending personal brand narratives with automated ad placements for maximized engagement.
Prospekt
"Prospekt," meaning a prospect or opportunity, parallels "influencer marketing" as both involve identifying and engaging potential audiences to spark interest and drive action.
json
Influencer marketing relies on data-driven insights often formatted in JSON, showcasing how digital interactions can be quantified and analyzed for targeted campaigns.
sidevisning
Both 'influencer marketing' and 'sidevisning' (Norwegian for 'side viewing' or 'side showing') involve leveraging visibility and perspectives to engage audiences, whether through social media personalities or alternative viewing experiences.
Social media marketing strategy
Social media marketing strategy serves as the blueprint for leveraging influencer marketing, turning online personalities into powerful brand advocates to amplify reach and engagement.
Email Marketing Strategy
Influencer marketing and email marketing strategy both leverage personal connections to reach targeted audiences, enhancing engagement and driving conversions through authentic communication.
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