Integrated marketing

ˈɪntɪɡreɪtəd ˈmɑrkɪtɪŋ
English marketing strategybusinessadvertisingcommunication+2 til

Definisjon

Integrert markedsføring refererer til en strategisk tilnærming som kombinerer ulike markedsføringskanaler og verktøy for å skape et enhetlig og sammenhengende budskap til målgruppen.

Synonymer3

holistic marketingcross-channel marketingunified marketing

Antonymer2

fragmented marketingdisjointed marketing

Eksempler på bruk1

1

Integrated marketing campaigns can enhance brand visibility; Companies often rely on integrated marketing strategies to maximize their outreach; The success of integrated marketing hinges on consistent messaging across all platforms.

Etymologi og opprinnelse

The term "integrated" comes from the Latin "integratus," meaning "to make whole," and "marketing" derives from the Latin "mercatus," meaning "market."

Relasjonsmatrise

Utforsk forbindelser og sammenhenger

Se alle relasjoner

"ABC-Analyse (Strategic Method of Inventory Management)"

both are strategic methods used in business management

30
styrke
Utforsk relasjon

e-post

Integrated marketing orchestrates various promotional channels, including e-post, to create a cohesive and effective communication strategy that resonates with the audience.

Utforsk relasjon

Customer Service Automation

Customer service automation enhances integrated marketing by streamlining client interactions and feedback, enabling businesses to tailor their marketing strategies more effectively based on real-time customer insights.

Utforsk relasjon

keyword stuffing

Integrated marketing seeks to provide a cohesive brand message across multiple channels, while keyword stuffing undermines this consistency by prioritizing search engine optimization over genuine engagement, highlighting the balance between strategy and authenticity in digital communication.

Utforsk relasjon

Social media monitoring software

Integrated marketing leverages social media monitoring software to analyze audience engagement and sentiment, enabling brands to refine their strategies and create more cohesive campaigns.

Utforsk relasjon

swot-analyse

Both 'swot-analyse' and 'Integrated marketing' focus on assessing strengths and weaknesses to create cohesive strategies that effectively engage audiences and optimize business performance.

Utforsk relasjon

Targeting

Integrated marketing and targeting are connected through their shared goal of delivering cohesive and personalized messaging to specific audiences, ensuring that marketing efforts resonate effectively and maximally engage potential customers.

Utforsk relasjon

User experience design principles

Integrated marketing and user experience design principles both emphasize the importance of a cohesive and engaging approach that combines strategy and empathy to enhance user interactions with a brand.

Utforsk relasjon

vane

A "vane," which directs the flow of wind, symbolizes how integrated marketing navigates and channels various strategies to guide brand communication effectively across multiple platforms.

Utforsk relasjon

benchmarking

Benchmarking in integrated marketing involves evaluating the effectiveness of marketing strategies against industry standards to enhance performance and drive innovation in campaigns.

Utforsk relasjon

Relaterte ord

Ingen relaterte ord funnet ennå

Vi jobber kontinuerlig med å finne og knytte sammen relaterte begreper. Sjekk tilbake senere!

Relaterte artikler

Laster innhold...