Programmatisk annonsering
Definisjon
Programmatisk annonsering refererer til den automatiserte kjøp og salg av annonseplass på nettet.
Synonymer3
Antonymer2
Eksempler på bruk1
Programmatisk annonsering är en effektiv metod för att nå specifika målgrupper; Många företag använder programmatisk annonsering för att optimera sina kampanjer.
Etymologi og opprinnelse
Termen 'programmatisk' härstammar från 'programmatic', vilket syftar på användning av mjukvara för att köpa digitalt annonsutrymme. 'Annonsering' betyder annonsering på svenska.
Relasjonsmatrise
Utforsk forbindelser og sammenhenger
e-post
"Programmatisk annonsering" and "e-post" are both digital marketing tools that leverage data to deliver personalized content to target audiences, enhancing engagement and conversion rates.
Hotjar
Hotjar, a tool for analyzing user behavior on websites, complements programmatisk annonsering (programmatic advertising) by providing insights that optimize ad targeting and enhance user engagement through data-driven decision-making.
"ABC-Analyse (Strategic Method of Inventory Management)"
are unrelated concepts in different domains
Influencer marketing platform
Both 'Influencer marketing platform' and 'Programmatisk annonsering' represent modern strategies for targeted digital advertising, leveraging data-driven approaches to optimize audience engagement and effectiveness.
Ad targeting
Ad targeting and programmatisk annonsering (programmatic advertising) are intricately linked as both rely on data-driven strategies to deliver relevant advertisements to specific audiences in real-time.
Email Marketing Automation
Both "Email Marketing Automation" and "Programmatisk annonsering" leverage data-driven strategies to deliver personalized content to targeted audiences, enhancing engagement and conversion through automated processes.
anskaffelsesverdi
The connection between 'anskaffelsesverdi' (acquisition value) and 'Programmatisk annonsering' (programmatic advertising) lies in the strategic allocation of resources, where understanding the acquisition value of customers can optimize programmatic ad spending for
Attribution reporting software
Attribution reporting software enhances programmatic advertising by providing insights into consumer interactions with ads, enabling more targeted and effective advertising strategies.
PPC (Pay-per-click)
Both PPC (Pay-per-click) and programmatisk annonsering (programmatic advertising) embody advanced digital marketing strategies that leverage automated technology to efficiently target audiences and optimize ad spend for maximum return on investment.
Funnel
A funnel shapes the flow of potential customers through various stages, much like programmatic advertising directs targeted audiences through personalized ad placements to maximize engagement and conversion.
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