Target audience
Definisjon
Den spesifikke gruppen av mennesker som et produkt, en tjeneste eller en melding er rettet mot.
Synonymer3
Antonymer2
Eksempler på bruk1
Advertisers analyze their target audience to create effective marketing campaigns. Understanding your target audience is essential for successful product development.
Etymologi og opprinnelse
"Target" originates from the Old French "tergette," meaning "a mark," while "audience" comes from the Latin "audientia," meaning "hearing."
Relasjonsmatrise
Utforsk forbindelser og sammenhenger
"ABC-Analyse (Strategic Method of Inventory Management)"
is unrelated to
Annonseringsmål
'Annonseringsmål', which translates to 'advertising goals' in English, directly relates to 'target audience' as it defines the specific group marketers aim to reach in order to achieve those advertising objectives.
forbruker
The connection between 'forbruker' (meaning 'consumer' in Norwegian) and 'Target audience' is rooted in their shared focus on understanding and catering to specific groups of individuals in the marketplace. 'Forbruker' refers to individuals who purchase goods and services, while 'Target audience' denotes a specific segment of consumers that marketers aim to reach with tailored messaging and offerings. Both concepts highlight the necessity of analyzing consumer behavior, preferences, and demographics to effectively influence purchasing decisions.
Programmatisk annonsering
Programmatisk annonsering optimizes ad placements by utilizing data analytics to precisely reach the target audience, ensuring efficiency and relevance in advertising efforts.
Prospekt
Both 'Target audience' and 'Prospekt' involve identifying and appealing to a specific group—'target audience' refers to the demographic a campaign aims to reach, while 'prospekt' (often a term for prospect) denotes potential clients or opportunities
Customer Journey Design
Customer Journey Design tailors experiences to guide potential buyers through their decision-making process, ultimately aligning with the specific needs and preferences of the target audience.
sidevisning
The connection between 'Target audience' and 'sidevisning' lies in the strategic focus on effectively capturing the attention of specific viewers or users, as 'sidevisning' refers to page views that reveal how well content resonates with that chosen audience.
Social media advertising
Social media advertising strategically tailors content to engage a target audience, transforming digital interactions into meaningful consumer connections.
Social media advertising strategy
The connection between 'target audience' and 'social media advertising strategy' is fundamental, as an effective advertising strategy is tailored to resonate with the specific demographics and psychographics of the target audience. This alignment ensures that the messaging is not only relevant but also maximizes engagement and conversion rates.
lead
The 'target audience' refers to the specific group of consumers that a brand aims to influence or engage with its marketing strategies. In this context, 'lead' means to guide or direct this audience towards a desired action, such as making a purchase or adopting a brand's message. The relationship between 'target audience' and 'lead' is that effective marketing strategies often involve leading the target audience through a journey that culminates in a specific action, thereby establishing a direct influence on consumer behavior.
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