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Ad tracking softwarevsSocial Proof
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Ad tracking software gathers data on consumer behavior, which can then be utilized to enhance social proof by showcasing popular products and user endorsements, thus influencing potential buyers' decisions.
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Ad tracking software
nounæd ˈtrækɪŋ ˈsɔːftwɛr
Software that enables advertisers to monitor and analyze the performance and effectiveness of their advertising campaigns by collecting data on user interactions.
Social Proof
nounsoʊʃəl pruːf
A psychological phenomenon in which individuals conform to the actions of others, assuming that those actions represent the correct behavior.