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Customer journey mapping softwarevsSocial media marketing strategy

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Both 'Social media marketing strategy' and 'Customer journey mapping software' are essential tools for understanding and optimizing the customer experience, as they leverage data and engagement to guide potential buyers through their decision-making process.

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Customer journey mapping software

nounˈkʌstəmər ˈdʒɜrni ˈmæpɪŋ ˈsɔftwɛr

A type of software designed to visualize and analyze the stages and experiences a customer encounters while interacting with a company or brand.

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Social media marketing strategy

nounˈsoʊʃəl ˈmiːdiə ˈmɑːrkɪtɪŋ ˈstrætədʒi

A comprehensive plan for leveraging social media platforms to achieve specific marketing objectives and engage with target audiences effectively.

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