Begrepsammenligning
a/b-testvsdobbelmaterialitet
Relasjonsstyrke: 10%
Relasjonsforklaring
a/b-test is a tool for evaluating outcomes, while dobbelmaterialitet relates to dual materiality in sustainability reporting; they are conceptually distinct with minimal direct connection
Begrepsammenligning
Detaljert oversikt over begge begreper
a/b-test
adverb/ˈeɪ bi ˌtɛst/
A method of comparing two versions of a web page, app, or marketing campaign to determine which one performs better.
dobbelmaterialitet
nounˈdɔbːəlmɑtɛrɪɑlɪtɛt
The concept of double materiality refers to the dual perspective in assessing the impact of environmental, social, and governance (ESG) factors, considering both how sustainability issues affect a company and how the company impacts society and the environment.