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Call tracking platformvsFacebook SDK
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Both 'Call tracking platform' and 'Facebook SDK' serve as tools for businesses to gather and analyze customer interactions, with the former focusing on phone communications and the latter enhancing app and web user engagement through social media integration.
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Call tracking platform
nounkɔːl ˈtrækɪŋ ˈplætfɔrm
A system or software that enables businesses to monitor and analyze phone calls, primarily to evaluate marketing effectiveness and enhance customer service.
Facebook SDK
nounˈfeɪsˌbʊk ɛs di keɪ
A software development kit (SDK) provided by Facebook that enables developers to integrate Facebook's services and functionalities into their applications seamlessly.