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InboundvsHotjar
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Hotjar is a tool that helps businesses understand user behavior through insights and feedback, which aligns perfectly with the inbound marketing philosophy of attracting and engaging customers by providing value and understanding their needs.
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Hotjar
noun/hɒtˈdʒɑːr/
Hotjar is a behavior analytics and user feedback platform that enables website owners to gain insights into how visitors interact with their sites.
Inbound
nounɪnˈbaʊnd
Referring to something that is coming in or directed inward; approaching or arriving.