Begrepsammenligning

Lead magnetvsettermarkedet

Relasjonsforklaring

A "lead magnet" attracts potential customers in marketing, while "ettermarkedet" (the Norwegian term for "the aftermarket") connects consumers with products after the initial sale, both reflecting strategic approaches to engaging and retaining customers throughout their purchasing journey.

Begrepsammenligning

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ettermarkedet

adverbˈɛtːərˌmɑrkədɛt

The market for after-sales products or services, typically encompassing spare parts and accessories.

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Lead magnet

nounliːd ˈmæɡ.nɪt

A marketing tool or incentive offered to potential customers in exchange for their contact information, primarily used to generate leads.

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