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negative søkeordvsUser experience testing

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Negative søkeord (negative keywords) help refine targeted ads to improve user experience testing by ensuring that users encounter only relevant content, enhancing their overall interaction with the platform.

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negative søkeord

substantivnɛɡətɪv søkeːɔrd

A term or keyword used to exclude specific results from a search query, commonly employed in digital marketing to prevent irrelevant traffic.

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User experience testing

nounjuːzər ɪkˈspɪəriəns ˈtɛstɪŋ

User experience testing refers to the systematic evaluation of a product or service by observing real users as they interact with it, aiming to gain insights into their behaviors, interactions, and overall satisfaction.

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