Begrepsammenligning
programmatisk markedsføringvsperformance max
Relasjonsforklaring
'Programmatisk markedsføring' (programmatic marketing) and 'performance max' converge in their shared goal of optimizing digital advertising campaigns through automated, data-driven strategies that maximize return on investment.
Begrepsammenligning
Detaljert oversikt over begge begreper
performance max
substantiv/perˈfɔːr.məns mækʃ/
A type of advertising campaign that optimizes performance across multiple channels to maximize results.
programmatisk markedsføring
substantivproh-grah-mah-tisk mar-keds-fø-ring
A form of advertising that utilizes automated technology to buy and sell ad space, often targeting specific audiences through data analysis.