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Referral marketingvsSocial media monitoring software

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Referral marketing thrives on the insights gathered from social media monitoring software, as it helps brands identify influential advocates and track engagement, ultimately enhancing their word-of-mouth strategies.

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Referral marketing

nounrɪˈfɜːrəl ˈmɑːrkɪtɪŋ

Referral marketing is a strategic approach that encourages existing customers to refer new clients to a business, often incentivized through rewards or discounts.

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Social media monitoring software

nounˈsoʊʃəl ˈmiːdiə ˈmɒnɪtərɪŋ ˈsɔːftwɛər

Software designed to track, analyze, and manage interactions and content across social media platforms.

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