Content marketing
Definisjon
En markedsføringsstrategi som fokuserer på å skape og distribuere verdifullt, relevant og konsistent innhold for å tiltrekke og engasjere en målgruppe.
Synonymer4
Antonymer2
Eksempler på bruk1
Blogs, videos, social media posts, eBooks, infographics; companies utilize content marketing to foster brand loyalty and enhance customer engagement.
Etymologi og opprinnelse
The term 'content' originates from the Latin 'contentus,' meaning 'contained, held together,' while 'marketing' derives from the Latin 'mercatus,' meaning 'market.'
Relasjonsmatrise
Utforsk forbindelser og sammenhenger
"ABC-Analyse (Strategic Method of Inventory Management)"
are distinct concepts used in different business domains
e-post
E-post serves as a powerful tool in content marketing by delivering curated and engaging content directly to audiences, fostering a deeper connection with potential customers.
ettermarkedet
Content marketing and 'ettermarkedet' (Norwegian for "the secondary market") connect through the idea of value creation; just as content marketing seeks to provide valuable information to attract and retain customers, the secondary market thrives on the value of pre-owned
Facebook-kampanje
A 'Facebook-kampanje' is a strategic implementation of content marketing that utilizes social media to engage audiences and promote brand storytelling through targeted posts and advertisements.
Facebook SDK
The Facebook SDK empowers developers to seamlessly integrate social media functionalities into apps, enhancing content marketing strategies by enabling targeted engagement and sharing of promotional content directly through social channels.
Flyer
A 'Flyer' serves as a tangible form of 'Content marketing,' effectively delivering targeted information and engaging potential customers to promote a brand or event.
Annonseringsmål
Content marketing and Annonseringsmål (advertising goals) are interconnected as effective content strategies serve to fulfill advertising objectives by engaging audiences and driving conversions.
forbruker
Content marketing and "forbruker" (the Norwegian word for "consumer") are interconnected as effective content marketing strategies aim to engage and inform consumers, ultimately driving their purchasing decisions and loyalty.
Google Ads
Content marketing and Google Ads both aim to capture audience attention and drive conversions, with content providing value and context while ads offer targeted visibility, creating a holistic approach to online engagement.
Programmatisk annonsering
Both 'programmatisk annonsering' (programmatic advertising) and 'content marketing' leverage data-driven strategies to deliver targeted messages, ensuring that the right audience receives the right content at the right time.
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