Marketing budget software

mɑːrˈkɛtɪŋ ˈbʌdʒɪt ˈsɔːftwɛr
English businessfinancemarketingsoftware+2 til

Definisjon

Programvare som brukes til å planlegge, fordele og spore utgifter knyttet til markedsføringsinnsats.

Synonymer3

marketing management softwarebudgeting toolsfinancial planning software

Antonymer1

none

Eksempler på bruk1

1

Many businesses use marketing budget software to streamline their financial planning; Effective marketing budget software can help track ROI on campaigns; Small businesses often rely on affordable marketing budget software to manage their expenses.

Etymologi og opprinnelse

The term "marketing" is derived from the Latin "mercatus," meaning "market," combined with "budget," which comes from the Old French "bougette," meaning "small purse," and "software," a modern term referring to programs and applications that run on computers.

Relasjonsmatrise

Utforsk forbindelser og sammenhenger

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The connection between 'Marketing budget software' and 'Annonseringsmål' lies in their shared goal of optimizing advertising efforts: the software helps allocate resources effectively to achieve specific advertising objectives.

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Both "Marketing budget software" and "Programmatisk annonsering" revolve around optimizing advertising spend, with the former helping allocate resources effectively while the latter automates ad placements to maximize return on investment.

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Both "Marketing budget software" and "innholdsmarkedsføring" (content marketing) are essential tools for businesses to strategically allocate resources and create engaging content that drives audience engagement and enhances brand visibility.

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Both "Marketing budget software" and "Kjøpstrakt" represent strategic tools for optimizing consumer engagement—one through financial planning for marketing efforts and the other as a framework for guiding purchasing decisions.

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a/b-test

Marketing budget software enables businesses to allocate resources efficiently, while A/B testing allows them to evaluate the effectiveness of those strategies, creating a loop of informed decision-making to optimize both investments and outcomes.

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landingsside

"Marketing budget software" optimizes financial resources for strategic campaigns, while "landingsside" refers to the crucial landing pages that capture those efforts, creating a seamless bridge between budget allocation and successful customer engagement.

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link

"Link" serves as a metaphor for how marketing budget software connects various financial elements and strategies, ensuring a seamless integration of resources to optimize marketing efforts.

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Account based marketing (ABM)

Account Based Marketing (ABM) requires precise allocation and tracking of marketing resources to target high-value accounts effectively. Marketing budget software enables marketers to plan, allocate, and monitor spending specifically for ABM campaigns, which often involve personalized, multi-channel efforts that can be cost-intensive. By using marketing budget software, teams can dynamically adjust budgets based on campaign performance data, optimize spend across different accounts or channels, and ensure that investment aligns with the strategic priority of each target account. This financial oversight supports ABM’s need for accountability and ROI measurement at the account level, allowing marketers to justify and scale ABM initiatives with clear budget visibility and control.

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