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Call tracking platformvsbenchmarking

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A call tracking platform can serve as a vital tool for benchmarking marketing performance by analyzing call data to compare against industry standards and optimize strategies.

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benchmarking

substantivbɛnʧˌmɑrkɪŋ

the process of comparing one’s business processes and performance metrics to industry bests or best practices from other companies

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Call tracking platform

nounkɔːl ˈtrækɪŋ ˈplætfɔrm

A system or software that enables businesses to monitor and analyze phone calls, primarily to evaluate marketing effectiveness and enhance customer service.

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