Begrepsammenligning

Brand awarenessvsRetargeting

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Retargeting enhances brand awareness by reminding potential customers of a brand's presence, encouraging them to engage and convert after their initial interaction.

Begrepsammenligning

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Brand awareness

substantivbrænd əˈwɛrnəs

The extent to which consumers are familiar with the distinctive qualities or image of a particular brand of goods or services.

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Retargeting

nounrɪˈtɑːrɡɪtɪŋ

The practice of directing advertisements or marketing efforts toward a specific audience based on their previous interactions or behaviors.

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