Begrepsammenligning

rolevsCustomer journey mapping

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The 'role' of a business in 'customer journey mapping' is to empathize with and understand each step a customer takes, ensuring a seamless and satisfying experience throughout their journey.

Begrepsammenligning

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Customer journey mapping

nounˈkʌstəmər ˈdʒɜrni ˈmæpɪŋ

The process of visualizing and analyzing the journey a customer takes when interacting with a company, from initial contact through to the eventual purchase and beyond.

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