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Online advertisingvsCustomer Journey Optimization

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Online advertising strategically guides potential consumers at each stage of their Customer Journey Optimization, ensuring tailored messages resonate and enhance the overall purchasing experience.

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Customer Journey Optimization

nounˈkʌstəmər ˈdʒɜrni ˌɒptɪmaɪˈzeɪʃən

The strategic process of enhancing the customer experience across all interactions with a company, from initial contact through to post-purchase support.

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Online advertising

nounɒnˈlaɪn ˌæd.vəˈtaɪ.zɪŋ

The practice of promoting products or services via the internet through various platforms and strategies to engage potential customers.

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