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Demand generation platformvsjson
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JSON, a lightweight data interchange format, serves as the backbone for many demand generation platforms to effectively transmit, structure, and analyze customer data, enhancing targeted marketing efforts.
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Demand generation platform
noun/dɪˈmænd ˌdʒɛnəˈreɪʃən ˈplætfɔrm/
A system or software that assists businesses in creating awareness and interest in their products or services, typically through various marketing strategies and campaigns.
json
noun/ˈdʒeɪ.sɒn/
A lightweight data interchange format that is easy for humans to read and write and easy for machines to parse and generate.