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Demand Generation TacticsvsGoogle Ads
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Demand Generation Tactics and Google Ads are intertwined as both serve as strategic tools to attract and engage potential customers, using targeted messaging and advertising to drive interest and lead generation.
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Demand Generation Tactics
noun/dɪˈmænd ˌdʒɛnəˈreɪʃən ˈtæktɪks/
Strategies designed to cultivate interest in a product or service, with the goal of enhancing potential customer engagement and generating leads.
Google Ads
noun/ˈɡuːɡəl ædz/
A digital advertising platform developed by Google that enables businesses to display ads to users across Google's network, which includes search results, websites, and apps.