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Inboundvskeyword stuffing

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Keyword stuffing and inbound marketing both revolve around the strategic use of targeted phrases, but while keyword stuffing aims to manipulate search engine algorithms, inbound marketing seeks to attract and engage audiences genuinely through valuable content.

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Inbound

nounɪnˈbaʊnd

Referring to something that is coming in or directed inward; approaching or arriving.

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keyword stuffing

nounˈkiːˌwɜrd ˈstʌfɪŋ

The practice of excessively using keywords in web content to manipulate search engine rankings, often resulting in penalties from search engines.

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