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Influencer marketing strategyvsDemand Generation
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Influencer marketing strategy serves as a powerful demand generation tool by leveraging trusted voices to create authentic engagement that drives consumer interest and demand for products or services.
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Demand Generation
noun/dɪˈmænd ˌdʒɛnəˈreɪʃən/
The process of creating interest in a company's products or services, typically through marketing strategies designed to generate leads.
Influencer marketing strategy
nounˈɪnfluːənsər ˈmɑːrkɪtɪŋ ˈstrætədʒi
A marketing strategy that leverages influential individuals (influencers) to promote products or services to their followers or audience.