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Marketing planvsSocial Proof

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A marketing plan leverages social proof by incorporating testimonials and user experiences to build credibility and persuade potential customers.

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Marketing plan

nounˈmɑrkɪtɪŋ plæn

A marketing plan is a strategic document that outlines a company's overall marketing efforts, detailing the direction of marketing activities to achieve specific objectives and goals.

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Social Proof

nounsoʊʃəl pruːf

A psychological phenomenon in which individuals conform to the actions of others, assuming that those actions represent the correct behavior.

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