Begrepsammenligning
PPC (Pay-per-click)vsProgrammatisk annonsering
Relasjonsforklaring
Both PPC (Pay-per-click) and programmatisk annonsering (programmatic advertising) embody advanced digital marketing strategies that leverage automated technology to efficiently target audiences and optimize ad spend for maximum return on investment.
Begrepsammenligning
Detaljert oversikt over begge begreper
PPC (Pay-per-click)
nounˈpiːˌpiːˈsiː
A digital advertising model in which advertisers pay a fee each time one of their ads is clicked.
Programmatisk annonsering
substantivpro-gram-ma-tisk an-non-se-ring
Programmatisk annonsering avser den automatiserade processen för köp och försäljning av annonsutrymme online.