Begrepsammenligning
Pay-Per-Click (PPC) Advertising Softwarevssupply side platform
Relasjonsstyrke: 70%
Relasjonsforklaring
is used for managing and optimizing advertising campaigns
Begrepsammenligning
Detaljert oversikt over begge begreper
Pay-Per-Click (PPC) Advertising Software
nounpeɪ pər klɪk (ˈpiːˈpiˈsi) ˌæd.vərˈtaɪ.zɪŋ ˈsɔːft.wɛr
A model of online advertising in which advertisers pay a fee each time one of their ads is clicked by a user.
supply side platform
noun/səˈplaɪ saɪd ˈplætfɔːrm/
A supply side platform (SSP) is a technology platform used by digital media owners to manage, sell, and optimize available advertising inventory in an automated and efficient manner, typically through real-time bidding in programmatic advertising.