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DemographicsvsHotjar
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Hotjar, a tool for understanding user behavior on websites, offers insights into demographics, allowing businesses to cater their content and design to specific audience segments effectively.
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Demographics
nounˌdɛm.əˈɡræf.ɪks
The statistical characteristics of human populations, including variables such as age, race, and income.
Hotjar
noun/hɒtˈdʒɑːr/
Hotjar is a behavior analytics and user feedback platform that enables website owners to gain insights into how visitors interact with their sites.