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Event marketingvsTargeting

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Targeting in event marketing involves identifying and engaging specific audiences to create personalized experiences that resonate and drive participation.

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Event marketing

nounɪˈvɛnt ˈmɑːrkɪtɪŋ

Event marketing is a strategic approach to promoting a brand, product, or service through in-person or virtual events, aimed at engaging audiences and creating memorable experiences.

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Targeting

nounˈtɑːrɡɪtɪŋ

The act of directing an action or focus toward a specific objective or audience.

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