Begrepsammenligning

Marketing planvsProgrammatisk annonsering

Relasjonsforklaring

"Programmatisk annonsering" serves as a tactical layer within a comprehensive "Marketing plan," allowing for data-driven optimization and targeted reach in advertising strategies.

Begrepsammenligning

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Marketing plan

nounˈmɑrkɪtɪŋ plæn

A marketing plan is a strategic document that outlines a company's overall marketing efforts, detailing the direction of marketing activities to achieve specific objectives and goals.

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Programmatisk annonsering

substantivpro-gram-ma-tisk an-non-se-ring

Programmatisk annonsering avser den automatiserade processen för köp och försäljning av annonsutrymme online.

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