Begrepsammenligning
Programmatisk annonseringvsHotjar
Relasjonsforklaring
Hotjar, a tool for analyzing user behavior on websites, complements programmatisk annonsering (programmatic advertising) by providing insights that optimize ad targeting and enhance user engagement through data-driven decision-making.
Begrepsammenligning
Detaljert oversikt over begge begreper
Hotjar
noun/hɒtˈdʒɑːr/
Hotjar is a behavior analytics and user feedback platform that enables website owners to gain insights into how visitors interact with their sites.
Programmatisk annonsering
substantivpro-gram-ma-tisk an-non-se-ring
Programmatisk annonsering avser den automatiserade processen för köp och försäljning av annonsutrymme online.